Most leaders can say succinctly and with confidence how their business makes money.
But as I travel around the country talking and working with leaders, my experience has been that these same leaders are less certain and less confident when asked to summarize why clients or customers buy from their companies instead of the competition.
“Because we’re good at what we do” is a commonly heard answer. So is “Because we’re better than the competition.” Sounds like something a CEO would say, doesn’t it? (Continue Reading…)
For leadership teams committed to improving their performance, it can be instructive to examine practices that have contributed to the success of other companies.
In my new book Lead The Way, we peel back the curtain on several companies that all started small. Today, they’re big businesses. And they’re among the most admired companies in the world. They are considered the gold standards in their industry – and beyond. Not only for what they have accomplished as organizations. But also for the leaders they have produced and their achievements of innovation, effectiveness and continuous improvement. (Continue Reading…)
Each year, hundreds of companies fail to achieve their objectives – or worse – because they fail to take the necessary steps to articulate their organization’s priorities and then gain buy-in among those in their organization responsible for driving implementation.
It’s estimated that 80% of executive teams do not take the time to develop a plan. Some of these teams mistake budgeting for planning. Budgeting is a form of planning, but it’s not the same thing. I’ve been told by those that don’t operate from a business plan that planning is a waste of time. Things in the plan will change. Other things won’t get done. Why bother? (Continue Reading…)
Excerpted from the book, Lead The Way: Charting a Course To Win, by Greg Bustin.
You wouldn’t build a house without a blueprint. Why would you try to build your business without a written plan?
Yet as inevitably as the seasons change, thousands of companies every year shut their doors because of the leadership team’s failure to develop a written plan and then implement it. Tens of thousands of other companies fail to reach their full potential for the same reason. (Continue Reading…)
Excerpted from the book, Lead The Way, by Greg Bustin.
For busy leaders, time is the most precious commodity.
There simply isn’t enough of it in the day.
What if you could focus your resources so that both you and your organization operate at higher levels of effectiveness? Wouldn’t it follow that a more effective operation should lead to increased profitability? (Continue Reading…)
Whether you’re a CEO leading an entire organization, a senior executive running a division, or a manager responsible for a department, it’s your job to make certain your leadership team is aligned around a common goal, executing crisply, and holding one another accountable.
Why are these three things so important? Because they represent essential building blocks for ensuring your organization is achieving its full potential. (Continue Reading…)
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